showcase Scania Super
scope
Scania Super is the culmination of all Scania expertise accumulated over several decades. When the company introduced the powertrain, they aimed to create experiences and impressions, preferably in 3D. Swedish Frames took responsibility for the development of the 3D chassis and 3D engine for Scania's prestigious construction.
client
format
Scania
Web experience
Navigate. The 3D system PlayCanvas made it possible to navigate within an interactive 3D palette from any web browser.
Transparency. Rotate the chassis in smooth and high-resolution 3D, experience details, and grasp the entirety. The model is meticulously compressed, screw by screw, from Scania's CAD file.
"Scania is now launching a new powertrain called 'Super,' which offers a fuel saving of 8 percent. Super has two engines for RME use. Scania Super has a power range of up to 560 hp and a maximum torque of up to 2800 Nm."
Internationally. The 'Scania Super Experience' is simultaneously launched in 18 countries, each in a different language. Translation, localization, and implementation in PlayCanvas became a key aspect of the project.
Graphics, film, animations, and videos. There is a wide variety of content available for Scania's visitors. The content is organized into themes, and the possibilities for deeper exploration are numerous."
International expertise. Swedish Frames collaborated with several experts under the leadership of Nordic Morning and Scania's internal development unit. Behind the platform are employees from Sweden, Portugal, Ukraine, and France.
The web is evolving. Scania Super is an example of when a customer uses real-time 3D to create experiences around a product. Swedish Frames aims to drive development with new stories, techniques, and design!
team credits
Client: Scania
Agency: Nordic Morning
Head of project, NM: Mikael Thiel
3D-asset design: Swedish Frames
Concept Design: Nordic Morning, Swedish Frames
Head of software dvlp, Scania: Adam Matsson
PlayCanvas Implementation: Swedish Frames, Tsukat
Head of PlayCanvas Implementation, Tsukat div: Taras Onyskiv