showcase Phoenix Biopower
scope
The customer faces intensive financing rounds and expansive growth. The interest in renewable energy is more significant than ever. But how do you display large-scale plans when all there is is text and calculations? Swedish Frames are masters at visualizing the engineers' work. This is the story of how we went from this – to this – in less than a month!
client
format
Phoenix Biopower
Concept Design
3D visualization
Still Images
Film
From CAD to Hollywood!
We don't redo the engineers' work, but start from existing CAD models when creating our scenes. The collaboration between engineers and Swedish Frames 3D designers is close, with constant conversations and meetings about design details.
CAD from client
Final render
result
Phoenix Biopower is developing an advanced technology that optimises the entire process of converting biomasses into heat and usable energy. Their goal is to introduce their methods on a global scale, in I world of urgent need for redefined energy production. Phoenix Biopower's plans are big – they are realistic – but at the time they had nothing to show but equations.
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We had the impression that the client was kind of sceptic. We hadn’t ever worked before, they had a number of critical presentations upcoming and just our promises – this will be good. This will be fantastic… But what happens if it won’t?
behind the scenes
The scale is just crazy. A normal computer has no problem rendering a screw. Perhaps a can. But a complete, large-scale facility with requests on pixel-perfect details? The team had not only artistic challenges and technical, but were also fighting against time. How would we manage to render it all to deadline? The project required a complete update of our rendering pipe, and enabled a new palette of rendering options using thousands of connected GPU:s in a farm.
When shaping giant facilities like this, we’re not creating images or videos – but models. Like Lego or old school Märklin – but in computers. Once done, we can create whatever the client demands. A video, a series of still photos, or a VR experience? No problem! We can even give you a cinematic walkthrough, or shoot your shots by a virtual drone!
The world is changing, and we’re telling the stories required. Almost always by high-quality visual material. Phoenix Biopower is shaping its own success – but perhaps with some help from our efforts. Or what do you think?
team credits
Client: Phoenix Biopower
Film production: Swedish Frames AB
Producer: Jonatan Kruse
3D Supervisor: Simon Karlsson
3D Generalist: Johanna Gåhlin
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3D Generalist: Anastasia Matuszewski